Privacy Policy

1. Introduction
Thank you for choosing to play Mood Arena (the “Game”). We value your privacy and are committed to safeguarding your personal information. This Privacy Policy outlines how we collect, use, store, and protect your information when you interact with our Game. By using our Game, you consent to the collection and use of your personal information as described in this policy.

2. Information We Collect
We collect the following types of personal information when you use our Game:
2.1 Device Information
Device type (e.g., iPhone, iPad, etc.)Operating system versionUnique device identifiers (e.g., device ID, UUID)IP addressNetwork and connection type (Wi-Fi, 4G, etc.)In-game performance data (e.g., loading times, crashes)
2.2 User Information
User account information (if you register an account), such as username, email address, and password.In-game progress and game data, including high scores, levels, and achievements.
2.3 Location Data (If applicable)
We may collect your location data to enable certain location-based features within the game (e.g., in-game events, matchmaking). You can disable location services through your device settings.
2.4 Advertising Data
We collect data related to interactions with ads shown within the Game, including ad views, clicks, and engagement metrics. This data is used to personalize the advertising experience and track performance.
2.5 Analytics and Usage Data
We collect anonymous gameplay statistics, including how you interact with the Game, which levels you play, how often you play, and your in-app purchases (if any). This data helps us improve gameplay and user experience.

3. How We Use Your Information
We use the information we collect for the following purposes:
To provide and operate the Game: To enable core game features, such as multiplayer matchmaking, levels, and leaderboards.
To personalize your experience: To tailor the Game experience based on your gameplay and preferences.
To show and manage advertisements: We use your device and usage data to display personalized ads via in-app advertising, including rewarded video ads (IAA). These ads help keep the Game free for players.
To analyze and improve our Game: We use the collected data to improve gameplay, fix bugs, and enhance the overall user experience.
To provide customer support: To assist you in resolving issues related to gameplay or account management.

4. Information Sharing and Third-Party Services
We do not sell or rent your personal information to third parties. However, we may share your information with the following third parties for specific purposes:
4.1 Third-Party Ad Networks
We use third-party ad networks to display advertisements within the Game. These networks may collect device information, ad interaction data, and location data for the purpose of serving targeted ads.

Examples of Third-Party Ad Networks:
Google AdMob
Unity Ads
Chartboost
Vungle

These ad networks may use Advertising Identifiers (such as IDFA on iOS) to deliver personalized ads. For more information on how these ad networks collect and use your data, please refer to their respective privacy policies.

4.2 Analytics Services
We use third-party analytics services, such as Google Analytics and Firebase, to gather information on how players use the Game. These services help us understand user behavior, identify popular features, and improve the Game experience.
4.3 Other Third-Party Service Providers
We may also share your information with third-party service providers who assist us with various functions, such as hosting, payment processing, and customer support. These service providers are required to handle your data securely and only as necessary to perform their services.

5. Your Rights Regarding Your Information
You have certain rights regarding the information we collect about you. These include:
Access and Correction: You can request access to your personal information and correct any inaccuracies. To do so, please contact us using the contact information provided below.
Data Deletion: You can request the deletion of your personal information. However, please note that deleting your data may affect your ability to use certain features of the Game.
Opt-Out of Targeted Ads: You can opt-out of personalized ads by adjusting the settings on your device or using the ad network’s opt-out options. On iOS devices, you can enable the "Limit Ad Tracking" option to restrict ad tracking.
Withdraw Consent: If we rely on your consent to process your personal information, you may withdraw that consent at any time. Withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal.

6. Data Security
We take reasonable technical and organizational measures to protect your personal information from unauthorized access, alteration, or disclosure. These measures include encryption, secure servers, and restricted access to data. However, please note that no data transmission over the Internet or method of electronic storage is completely secure. We cannot guarantee the absolute security of your data.

7. Children's Privacy
Our Game is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we learn that we have inadvertently collected personal information from a child under 13, we will take steps to delete such information immediately. If you believe we may have collected personal information from a child under 13, please contact us at the information provided below.

8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your personal information. Your continued use of the Game after any changes to this Privacy Policy will constitute your acknowledgment of those changes.

9. Contact UsIf you have any questions about this Privacy Policy, or if you wish to exercise your privacy rights, please contact us:
Email: formlessgame@outlook.com

GDPR Compliance (for EU Users)
Legal Basis for Processing Data
: We process personal data based on the following legal grounds:
Consent: We obtain your consent to process your data for certain purposes, such as personalized advertising.
Contractual necessity: We process your data to provide the core features of the Game.
Legitimate interests: We process your data to improve the Game and provide customer support.

Data Subject Rights: Under GDPR, you have the right to:
Access your personal data.
Request correction or deletion of your personal data.
Object to the processing of your personal data.
Request restriction of processing.
Request the portability of your data.
Lodge a complaint with a supervisory authority in your country.

CCPA Compliance (for California Residents)
Right to Know
: You have the right to request the categories and specific pieces of personal information we have collected about you.
Right to Delete: You have the right to request the deletion of your personal information, subject to certain exceptions.
Right to Opt-Out: You have the right to opt-out of the sale of your personal information. While we do not sell your personal data, we may share it with third-party ad networks as described in this policy, and you can opt-out by using device settings or ad network tools.

For more information about the California Consumer Privacy Act (CCPA), please visit the official CCPA website.

Summary of Key Points
Information We Collect: Device information, user data, advertising data, location (if applicable), and in-game behavior.
How We Use Your Information: To operate and improve the Game, provide personalized experiences, show ads, and offer customer support.
Third-Party Services: We may share your data with ad networks, analytics providers, and other service providers. Ads are displayed through third-party networks like AdMob and Unity Ads.
User Rights: You have the right to access, correct, delete, or restrict the use of your personal data, and to opt-out of targeted ads.
Data Security: We take reasonable steps to protect your data, but we cannot guarantee absolute security.
Children's Privacy: The Game is not intended for users under 13 years old. We do not knowingly collect personal data from children.
Changes: We may update this Privacy Policy, and we encourage you to review it periodically.
Contact Us: You can contact us via email or phone for any privacy-related inquiries.